In 1957, Bowerman and Knight at the University of Oregon understanding. After graduation, Knight continued to pursue an MBA from Stanford University, and Bowerman continued to do track and field coach and athletic footwear design at the university. Five years later, Knight summed up in Japan from Chaussures Nike Air Force 1 a survey report produced low-cost, high-tech sports shoes will end German sports shoes in the United States domination. After graduation, Knight went to Japan and where Tiger sports shoe manufacturer. He introduced himself to the manufacturer from the "Blue Ribbon sports company, " he let Tiger manufacturers believe the United States has a great market opportunity.
Phil Knight (young middle distance runner) + Bill Bowerman Nike Air Force 1 Hommes (excellent track coach) both together to provide the best performance for athletes products.
Blue Ribbon / Tiger cooperation 1960--1971
In 1962 the first batch of Tiger products arrived in the US.
1964 Knight and Bowerman invested $ 500 per person, founded Blue Ribbon Sports sports company (BLUE RIBBON SPORTS), in the United States agent Tiger sneakers. Two $ 500 + a handshake = future NIKE company.
In 1968, after the restructuring had Bowerman Cortez shoes, Boston Tiger running shoes to become the best-selling sports shoes products, and Knight then lay the financial foundation for the company's development. At that time, the credit policy restrictions, Knight has a Japanese company Nissho Iwai signed in 1971 an import contract, Blue Ribbon Sports company began to have their own sneaker line, which also marked partnership with Tiger end. Within six years, the company's assets from $ 8, 000 to US $ Chaussures Nike Authentiques 1. 96 million, the number of employees has developed from 0 to 45, and the first Blue Ribbon company's retail stores are opened in Santa Monica, California.